STRAWBERRY GLAZE
Krispy Kreme and Rhode, Hailey Bieber's skincare line, teamed up for an iconic partnership. For just one weekend, Krispy Kreme brought back its strawberry glaze to celebrate the launch of Rhode's strawberry glaze lip peptide treatment. Through social media activation and a special influencer event in Krispy Kreme's Times Square shop, the Strawberry Glazed KKD x Rhode was wildly successful. All images captured, posted, and reposted on Krispy Kreme's social accounts were taken by me! eeeeeep!